Airup —  3D Product Video

Airup, a German company who introduced the world's first hydration system that flavors water through scent alone revealed their latest water bottle.
 
Airup new water bottle is very different from the previous ones Airup released: it's brand universe is darker, bolder. 
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Being big fans of Airup's product, we decided to take advantage of this release to create a 3D Product Video around Airup's new water bottle.
We started the process by trying to understand the brand universe around this product. Once we knew what look and feel we wanted to give our video, we started the modeling, texturing and lighting process.

The lighting, texturing and compositing were the three main aspects of the video we focused on, as one of our success metrics was to make the bottle as realistic as possible, to incite the viewer to purchase a bottle for him/herself to feel and admire the product in real life.